Breathe Slim Inc. CEO Aleksey Shlyakhta has quite an interesting story to tell about his background and business ventures. Though he’s run into a few obstacles with his current business, in the interview that follows, Mr. Shlyakhta explains what makes him keep going strong.
What was it that made you decide to start your own business?
Aleksey Shlyakhta: I recognized an opportunity to introduce a proven product to the American public.
What does your company, Breath Slim Inc. do?
Aleksey Shlyakhta: We manufacture, market, and distribute a health and wellness respiratory trainer.
How was it that you ended up finding your niche?
Aleksey Shlyakhta: Through past partnerships with Breathe Slim’s Vice President, Anton Suprun.
Can you tell us a bit about your background, education and work history?
Aleksey Shlyakhta: I have a master’s degree in Engineering from the prestigious Moscow School of Engineering. My first successful business venture in the United States was starting IGT in 2002. IGT is a wholesale medical distribution company. IGT partnered with previously known Home Diagnostic Inc., now Nipro Diagnostic, to distribute high-end blood glucose monitoring systems overseas. Within a six-year period, in 2008, IGT controlled over 43% of the Russian Federation and Kazakhstan’s blood glucose monitor market.
I got involved with patenting Frolov’s Respiratory Training Device (FRTD), the device that Breathslim® originated from, in the year 1999. In those years, I developed a strong business relationship with Anton Suprun who is the CEO of Dinamika Company and VP of Breathe Slim Inc.
Were there any unexpected obstacles that occurred along the way?
Aleksey Shlyakhta: We did not expect to have so many difficulties in selling Breathslim in the weight loss segment. That was a major mistake.
Do you have a specific business plan for Breathe Slim Inc.? If so, has it required any changes over the years?
Aleksey Shlyakhta: Yes. We had to make a serious change to the vertical that we sold Breathslim in. We also made changes from a marketing perspective.
Have there ever been times that you have wanted to give up? If so, what made you persevere?
Aleksey Shlyakhta: Yes, but every single positive customer review of Breathslim gave us the motivation to keep going!
Finally, what has been the most rewarding part of running your own business?
Aleksey Shlyakhta: Making a positive impact on the quality of health of our customers.
For over three years, Breathe Slim Inc. has been helping to improve the lives of its customers through its revolutionary Breathslim product. Visit www.breathslim.com today to learn more about this product and what it can do for you.
Keywords:
Oxygenate body, Proper breathing, Breathing therapy, Lung trainer, Proper breathing, Breathing exerciser.